Nissan Ariya Pole to Pole
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  • Nissan Ariya Pole to Pole
  • 08 February 2023
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    Nissan Ariya Pole to Pole

    Set amongst Arctic-like conditions, the Pole-to-Pole expedition team and Nissan unveiled an adventure-ready version of the new ARIYA electric SUV, which will undertake a 17,000-mile trip from the magnetic North Pole to the South Pole.

Nissan Ariya Unveiled for an Exciting Pole-to-Pole Expedition

The new Nissan Ariya electric SUV will undertake a 17,000 mile trip from the North Pole to the South Pole this March, with husband and wife team, Chris and Julie Ramsey. The couple's planning and preparation over the fast four years has been such a big part of their lives that Julie says she is looking forward to getting the expedition underway.

To highlight the capability of electric vehicles and highlight their positive action against the climate crisis, only minimal modifications have taken place to the vehicle, with no changes made to the battery and powertrain. Necessary alterations such as adapted suspension and 39-inch tires will enable the expedition car to tackle extreme terrains with the combination of e-4ORCE.

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Asako Hoshino
Nissan Executive Vice President:


“We’re proud to announce our partnership with Chris Ramsey and the Pole to Pole expedition team. The all-new, all-electric Ariya crossover SUV enables you to go further, easier and in comfort. And with e-4ORCE control technology providing enhanced stability and traction on a variety of surfaces, we know it will be the perfect partner for Chris and his team on their challenging all-electric journey.”
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Chris Ramsey

“We’ve modified the suspension and widened the wheel arches so we can benefit from the stable platform and support of the 39-inch BF Goodrich tyres. I’m incredibly excited to get behind the wheel of what was already a brilliant vehicle, but now feels equipped to take on the ends of the earth in style!”

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Julia Ramsey
"We're going to discover so many interesting initiatives from communities and individuals who are taking positive action against climate change, and I'm looking forward to sharing these experiences and stories with everyone. We are doing something that has never been attempted before, a world-first, and ultimately that is what makes it so exciting."
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Concept to Reality
With predicted temperatures of -30⁰C to 30⁰C, the expedition will be an extreme challenge, and the first time anyone has driven from pole to pole in a vehicle.

This adventure supports Nissan Ambition 2030, which is the company's long-term vision to "empower motility and beyond with electricifcation as a central focus."

Above is an image of the concept car for this expedition, which required in-depth planning to judge which modifications should be made to enhance the performance of the vehicle in the expected conditions, without adapting the powertrain.
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