Howards Goes Gold With Latest Award Win
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  • Howards Goes Gold With Latest Award Win
  • 04 June 2021
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    Howards Goes Gold With Latest Award Win

    PEUGEOT retailer, Howards Garages Ltd has been named the top Retailer in the PEUGEOT Guild of Lion programme, which ranks the leading 25 performers in the Retailer, Sales Manager and Service Manager sector, as well as the top 10 Business Centres.

Howards is being celebrated for providing excellent customer service and sales performance, outstanding customer feedback, the latest showroom specification and product availability.

 

The team was measured against all PEUGEOT Retailers across the UK in a year that was, with the global pandemic, one of our most challenging yet. To have won in such circumstances makes it even more impressive for Howards.

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Julie David, Managing Director of PEUGEOT UK, said: “I have been proud to see the resilience and positive mentality which has been at the heart of PEUGEOT’s retail and business network over the past 12 months, and this year’s Guild of Gold Lion awards reflect the hard work that has gone into driving the brand forward despite the obvious challenges. These awards are designed to highlight the talent and quality of PEUGEOT staff across some of the most important areas of the business. I would like to congratulate every team and member of staff recognised in the Guild of Gold Lion awards, with a special thank you to the hard work and efforts of the winners across each of the four categories.”

 

Howards Motor Group, Franchise Director Chris Lee said “To be recognised as a Guild of Gold Lion Retailer is a fantastic achievement for our team. We are thrilled that all the effort that went into making 2020 a great success in an unprecedented year has paid off. 2021 is set to be another historic year, but for very different reasons we hope!”

 

This year began with the launch of the bold new PEUGEOT Brand Identity, which included a new logo and new visual identity, and signalled PEUGEOT’s move up-market. This Brand Identity has been created to acknowledge PEUGEOT’s evolution as a brand, its innovative and successful model line-up and its continuing transition to electrification, having committed to offering an electrified variant across its entire model line-up by 2025.

 

For more information or for details on any of the models in the PEUGEOT range, please contact Howards on the phone numbers below or visit the Retailers. Alternatively, visit https://www.howardsgroup.co.uk/new/peugeot

 

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