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  • 16 July 2018
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    Double Win For Kia Rio At This Year's AutoTrader New Car Awards

The Kia Rio received a double win at this year's AutoTrader New Car Awards!

  • Kia Rio wins Best Value New Car and Best Car for New Drivers

  • Awards are voted for by 43,000 real car owners

  • Kia Rio launched last year with more size, space and equipment

The Kia Rio has been making quite the impression so far this year! With a double whammy of awards at this year's Auto Trader New Car Awards. The results are pretty noteworthy too as they are based on votes from 43,000 real car owners.

The Kia Rio has always been recognised as being efficient and cost-effective to run. With an array of equipment at affordable prices. Across the full range, you’ll be happy to see that Kia has managed to maintain fuel efficiency. This means low-cost taxation for owners. The T-GDi turbocharged direct-injection and improved multi-point injection (MPi) and turbo diesel (CRDi) are amongst the new and highly efficient units.

Kia Rio

Kia Rio Best Value New Car

Kia Rio Best Car For New Drivers

Value for money does not mean lower quality though. AutoTrader Road Test Editor, Ivan Aistrop commented on the Best Value award:

“It’s important to stress that ‘value’ doesn’t mean ‘cheap’, and there are plenty of similar cars out there that cost less than a Rio. What the Rio gives you, though, is a vast amount of ability for a very affordable outlay, and most of the time, that’s far more appealing to buyers than a bargain-basement price tag. It’s good to drive, practical, nice inside, well equipped and comes with a fantastic warranty to make owing it even better value.”

It's not just being praised for its efficiency, affordability and quality.  The Kia Rio was also named Best Car for New Drivers. This is based on all the above qualities as well as small and compact design. It also features an array of advanced intelligent safety features. Aistrop went on to say:

“New drivers have it tough when it comes to getting on the road, and the Kia Rio does plenty to help them out on that score. Affordable prices and low running costs make the Rio an attainable first car, and most importantly, many versions sit in the lowest insurance groups. It’s an easy car to drive and manoeuvre, while the sophisticated tech and connectivity on offer will also appeal to younger drivers.”

Kia Rio

Kia is no stranger to the awards scene with a whole accolades and titles awarded. In 2018 alone they’ve won a whole host of recognition such as:

  • DieselCar and EcoCar Top 50 - Kia Niro - Best Small SUV

  • 2018 WhatCar? Awards - Kia Picanto - Best City Car

  • Red Dot Awards 2018 – Kia Stinger – Best of the Best Car Design

The Kia Rio has really taken the segment by storm. It offers the perfect combination of practicality, quality and efficiency. Simon Hetherington, Commercial Director for Kia Motors (UK) Limited said:

“We are delighted that the Rio has won two awards, especially as they were voted for by real owners. Rio has always been an important part of the Kia’s range of stylish, efficient and reliable cars and to pick up two more awards highlights our brand’s continuing growth and how popular our products are with their owners.”

Howard Garages (Weston) Ltd is an Appointed Representative of Automotive Compliance Ltd, which is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Howard Garages (Weston) Ltd to act as a credit broker, not as a lender, for the introduction to a limited number of finance providers and to act as an agent on behalf of the insurer for insurance distribution activities only.

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